Learn to tune into your body with my FREE Mindful Eating Exercise
Do you want to start or grow your nutrition business?
I’m passionate about teaching business expertise to educate and empower dietitian entrepreneurs to confidently start, grow and scale their businesses.
Get started below with my free downloads and my favorite dietitian entrepreneur resources and tools.
I offer one-on-one Business Coaching and Mentoring to help start or grow your business.
Grab my Nutrition Entrepreneur Starter Pack – downloadable templates and essentials for your business.
Check out the Dietitian Entrepreneur Mastermind Retreat, held twice a year in the spring and fall.
Free Downloads
Worksheet: Identify Your Ideal Client
Knowing and truly understanding your clients is essential to creating a successful and profitable business. Honing in on your ideal client helps you create products and services that are needed, write better copy and focus your time and energy when it comes to marketing. This worksheet walks you through how to identify your ideal client.
Sample New Client Intake Form
This sample intake/assessment form can be used for your client’s first appointment. This example was developed specifically for health professionals who specialize in intuitive eating, work with chronic dieters and practice from a weight-neutral/health at every size perspective.
Client Discovery Call Template
Offering a free discovery session is a great way to turn a potential client into a paying customer. This template walks you through exactly how I structure my complimentary client call including specific questions to ask (and in what order) and how to make an offer at the end in a way that sounds natural and doesn’t come up salesy.
The Dietitian Entrepreneur Mastermind Retreat
Spring 2020 Retreats will now be held live, virtually due to the pandemic.
April 3-5th: Aspiring/New Entrepreneurs *2 spots left*
April 24-26th: Established/Current Business Owners
When I first started my business, I felt very much alone. As a solopreneur, I was not only the CEO but also the sales team, product department, IT, customer support, operations…even the janitor! I had no business background to speak of, yet here I was making daily decisions that affected my business and my livelihood…all on my own. While I loved the flexibility, I felt very isolated. There was no one to bounce ideas off of, or gripe about an annoying client; no brainstorming sessions or after-work drinks. No sense of solidarity.
Which is why I created the Dietitian Entrepreneur Mastermind Retreat.
An entire weekend devoted to WORKING on your business, CONNECTING with like-minded entrepreneurs, and COLLABORATING on ideas and ways to grow your businesses. Come and be surrounded by a community of nutrition entrepreneurs who are taking risks and changing lives. This is not a big conference – I purposefully keep it small to allow you to connect and build relationships with the other attendees. These people will be your network not just during the event, but for years afterward. You’ll have a built-in support network to ask questions and get feedback on a regular basis after the retreat ends. Gain clarity and confidence in your business while making friends and having a blast. Plus you’ll get 23 CEUs!
Because going it alone doesn’t have to be lonely.
Business Coaching for Dietitians
Coaching session options:
- 1, 45-minute session – $165
- Pack of three, 45-minute sessions – $449 ($149/session)
- Pack of six, 45-minute sessions – $799 ($133/session)
Click here to sign up and get started.
Not sure which is right for you? Contact me and we can chat more!
My specialties include:
- Virtual and in-person private practice
- Telehealth and online business
- Media spokesperson work
- Working with brands
- Consulting
- Blogging
- Professional Speaking
Topics covered may include:
- Setting up your business
- Honing your niche and ideal client
- Website best practices and SEO
- Branding and messaging
- Marketing strategy
- Insurance vs. private pay
- Pricing your services
- Creating custom client packages
- Social media strategy
- Virtual counseling
- Building a profitable blog
- Creating and reviewing contracts
- Effective sales and negotiating tactics
- Overcoming mindset challenges/limiting beliefs
Webinars
Business Branding 101
This webinar discusses the steps to take to build the brand for your business.
Pitch Perfect
This webinar discusses how to develop a pitch, and get noticed in the media.
Know Your Value
This webinar discusses how to know your value, including seting fees and when to say no.
Entrepreneur Webinar Bundle
This bundle includes all three webinars at a discounted price.
Nutrition Entrepreneur Starter Pack
The Nutrition Entrepreneur Starter Kit includes downloadable, editable essentials for starting, developing and growing a nutrition business. It includes a Google Drive folder full of done-for-you templates, client forms, contracts, etc. – all available for you to download, edit, and use. Simply add your logo and contact information and they are ready to use for your business. You will receive templates, worksheets, spreadsheets, sample contracts, client forms, online resources, and more.
- Client intake forms
- Cancellation and payment policy examples
- Superbill templates
- Expense tracking spreadsheet
- Sample consulting contracts
- HIPAA documentation forms
- and more!
Recommended Resources & Tools
This page contains affiliate links. This means that if you choose to purchase a product using my affiliate link, I will receive a small commission or bonus. This will in no way impact the price you pay. Affiliate links on this page are denoted with an asterisk (*). Thank you for your support!
Proud Partner of 
EHR Platform
SimplePractice is a practice management platform (EHR or Electronic Health Record) specifically built for dietitians.
It streamlines client scheduling, intake, charting, messaging, billing process (including insurance claim filing) and telehealth/video appointments all in one HIPAA compliant and easy-to-use portal.
Click the link below to get a special offer – 3 months for the price of 1!
You get a 30-day free trial then, if you decide to upgrade to the paid option, you’ll get 1 additional month free.
Business Tools
The tools that I personally use:
G-suite for Google* – $5/month to have a custom email address come from your website; can also sign a BAA to be HIPAA compliant with your g-suite google drive. Get 20% off your first year with code 797TN6LXVA6QMKN.
Acuity Scheduling* – clients can schedule online, see real-time availability (syncs with Google calendar, ical, outlook and office 365) and pay for packages or services online. You can set up automated welcome emails with links to forms (I include dropbox links).
SimplePractice* – a practice management platform (EHR or Electronic Health Record) specifically built for dietitians. It streamlines client scheduling, intake, charting, messaging, billing process (including insurance claim filing) and telehealth/video appointments all in one HIPAA compliant and easy-to-use portal. Use this link and get 3 months for the price of 1.
Quickbooks* – this is how I track all my finances. Use this link to get 50% off for 3 months AND a $50 VISA gift card!
Evernote* – organize ideas, keep lists and notes. You can access on both the app and desktop site which I like.
Breather* – hourly rental spaces (use code ALISSA for $45 off your first booking)
Doc Hub – easily add your signature or edit PDFs – I use this almost daily!
Dropbox* – upload forms and share links with clients; they can then download the forms and fill them out.
A few others I’ve heard good things about:
Asana – productivity tool, works well when you have a team too
Freedom.to – website blocker to keep you focused (use on both desktop and phone)
Hello Sign – easily get e-signatures
Website and Blog Tools
Leadpages* – build custom landing pages quickly and easily; integrates with your website. One of my examples: alissarumsey.com/mastermindretreat.
Yoast SEO plugin – free and easy keyword/SEO plugin for a WordPress blog. This is how I do all my SEO!
Google analytics – a free web analytics service Google that tracks and reports website traffic
Ubersuggest – free keyword planner tool
Tiny png – compress images to help website load faster
Marketing Tools
Email Marketing:
Convertkit* – email marketing system with simple automation rules (if: this, then: that). This is the one that I use, and I LOVE it!
Mailchimp – free up to 2000 subscribers
Click funnels – tool to build marketing sales funnel
Deadline Funnel – use to put countdowns on landing pages
Social Media Tools
Buffer – schedule your content across Facebook, LinkedIn, Instagram, Pinterest, and Twitter. Automatically figures out the best time for posting for your account.
Tweetdeck – schedule tweets, useful for twitter chats
Hootsuite – manage multiple social media accounts and schedule content ahead of time
Later – upload and schedule instagram posts (free)
Plann – upload and schedule instagram posts, see engagement percentages of you and others (paid)
Meet Edgar – automates and reuses old content on social media
Content Creation Tools
Grammarly – grammar editor for documents, emails, blogs, etc. Free and paid versions.
Power thesaurus – crowdsourced thesaurus built by a community of writers (free)
Hemingway app – makes your writing bold/clear, tells you reading level.
Coschedule – helps you create and manage content better with a drag and drop content marketing calendar that plugs directly into WordPress. Also check out the Coschedule headline analyzer
Canva – graphic design tool – blog and social media graphics, templates, handouts, worksheets, media kit, PPT presentations, lead magnets, pinnable photos, logos, e-books, header photos, etc.
Qzzr – create quizzes and embed them into your blog
Snappa – graphic design tool
Pablo – graphic design
Free Photography and Stock Image Sites
Where Alissa Will Be
Ohio Academy of Nutrition and Dietetics Meeting
Date: April 17, 2020
Location: Columbus, OH
How to Integrate Intuitive Eating and a Weight-Inclusive Approach Into Your Practice
Intuitive eating and the non-diet approach have become buzzwords of late. This talk will outline and explain the principles of intuitive eating and how dietitians can use it as a framework to help clients of all types connect to their internal cue system and keep nutrition interventions behavior-focused rather than weight-focused. Alissa will outline the principles that comprise the weight inclusive approach to health and the growing body of research which supports it as a best practice. She will share practical skills that dietitians can use in their practice as well as additional resources for training and support.
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