Do you struggle with marketing your nutrition business? If so, you're not alone!
If you're like many clinicians, marketing and promoting your services might feel daunting, scary, or even "icky".
But marketing is an essential and crucial aspect of any business, so it is something you need to learn to do if you're starting or growing a business.
And the good news is, there are many different ways to show up online, promote your services, and invite people into your business that feel aligned with your values and authentic to you...without the "ickiness".
The Workshop Covers:
- The problem(s) with conventional marketing
- Why traditional marketing methods often feel 'icky' or not aligned
- How to build a values-aligned marketing plan
- Choosing which marketing tactics to use for your business
- Creating effective online content for marketing
- Developing an online marketing strategy
Approved for 1 CEU by the Commission on Dietetic Registration (CDR).
Activity expiration date 6/14/2027.
Build an Online Marketing Strategy that Aligns with Your Values and
Grow a Sustainable Nutrition Practice
Meet Your Instructor
Alissa Rumsey, MS, RD, CDN, CSCS
Hi! I'm Alissa Rumsey (she/her), a registered dietitian, nutrition therapist, Certified Intuitive Eating Counselor, and the author of Unapologetic Eating. I'm also a business coach and clinical supervisor for dietitians and clinicians.
I've been a dietitian for over 15 years and a business owner for the past nine years. I am passionate about supporting dietitians and clinicians so that you can confidently start and grow your business and deepen your counseling skills, while also taking care of yourself.
I started working as a business coach for dietitians and clinicians in 2017 when I founded the Dietitian Entrepreneur Mastermind Retreat, a three-day in-person workshop designed to help nutrition professionals start and grow their businesses. From 2017 to 2020, I hosted over a dozen of these Retreats in New York City, attended by clinicians worldwide.
When the pandemic struck, I took portions of the Retreat online and created the Dietitian Entrepreneur Foundation Course, an online training program that teaches clinicians how to set up and launch their nutrition business.
I also am the founder and lead facilitator of The Liberated Clinician, a group coaching experience for clinicians who want to build a weight-inclusive business from a justice-informed lens, and deepen their counseling skills, while prioritizing taking care of themselves, so that they can confidently show up for their clients.
I love to work with other health professionals so that we can challenge the 'status quo' in nutrition care and in business. Let's reframe what is possible as clinicians – and do it together.